diff --git a/src/components/FigmaBanner.tsx b/src/components/FigmaBanner.tsx
index 85ca6a3..35d03a4 100644
--- a/src/components/FigmaBanner.tsx
+++ b/src/components/FigmaBanner.tsx
@@ -5,6 +5,8 @@ import {
   useState,
   type PointerEvent as ReactPointerEvent,
 } from "react";
+import { assetUrl, getJSON, itemsOrEmpty } from "../api";
+import { langQuery, useI18n, type Lang } from "../i18n";
 
 const FIGMA_ASSET_BASE = "/assets/ark-library/figma";
 
@@ -17,42 +19,46 @@ type BannerSlide = {
   mobile: string;
   desktop: string;
   alt: string;
+  linkUrl?: string;
 };
 
-const BANNERS_BASE = "/assets/ark-library/banners";
+type BannerApiItem = {
+  id: number | string;
+  imageUrl: string;
+  linkUrl?: string;
+  sortOrder?: number;
+};
 
-const BANNER_SLIDES: BannerSlide[] = [
-  {
-    id: "ark-banner-1",
-    mobile: `${BANNERS_BASE}/banner-1.png`,
-    desktop: `${BANNERS_BASE}/banner-1.png`,
-    alt: "",
-  },
-  {
-    id: "ark-banner-2",
-    mobile: `${BANNERS_BASE}/banner-2.png`,
-    desktop: `${BANNERS_BASE}/banner-2.png`,
-    alt: "",
-  },
-  {
-    id: "ark-banner-3",
-    mobile: `${BANNERS_BASE}/banner-3.png`,
-    desktop: `${BANNERS_BASE}/banner-3.png`,
-    alt: "",
-  },
-  {
-    id: "ark-banner-4",
-    mobile: `${BANNERS_BASE}/banner-4.png`,
-    desktop: `${BANNERS_BASE}/banner-4.png`,
-    alt: "",
-  },
-];
+type BannerApiResponse = {
+  items?: BannerApiItem[] | null;
+};
 
 const AUTOPLAY_MS = 3000;
 const RESUME_AFTER_INTERACTION_MS = 8000;
 
+function bannerLangParam(lang: Lang): string {
+  return langQuery(lang).toLowerCase();
+}
+
+function toSlides(items: BannerApiItem[]): BannerSlide[] {
+  return [...items]
+    .sort((a, b) => (a.sortOrder ?? 0) - (b.sortOrder ?? 0))
+    .filter((item) => item.imageUrl)
+    .map((item) => {
+      const imageUrl = assetUrl(item.imageUrl);
+      return {
+        id: String(item.id),
+        mobile: imageUrl,
+        desktop: imageUrl,
+        alt: "",
+        linkUrl: item.linkUrl || undefined,
+      };
+    });
+}
+
 export function FigmaBanner() {
-  const slides = BANNER_SLIDES;
+  const { lang } = useI18n();
+  const [slides, setSlides] = useState<BannerSlide[]>([]);
   const scrollerRef = useRef<HTMLDivElement>(null);
   const [activeIndex, setActiveIndex] = useState(0);
   const [autoplayPaused, setAutoplayPaused] = useState(false);
@@ -65,6 +71,22 @@ export function FigmaBanner() {
   } | null>(null);
   const hasMultiple = slides.length > 1;
 
+  useEffect(() => {
+    let cancelled = false;
+    setActiveIndex(0);
+    getJSON<BannerApiResponse>(`/api/banners?lang=${bannerLangParam(lang)}`)
+      .then((res) => {
+        if (cancelled) return;
+        setSlides(toSlides(itemsOrEmpty(res.items)));
+      })
+      .catch(() => {
+        if (!cancelled) setSlides([]);
+      });
+    return () => {
+      cancelled = true;
+    };
+  }, [lang]);
+
   const goTo = useCallback((index: number, behavior: ScrollBehavior) => {
     const scroller = scrollerRef.current;
     if (!scroller) return;
@@ -168,6 +190,8 @@ export function FigmaBanner() {
     }
   };
 
+  if (slides.length === 0) return null;
+
   const pagination = hasMultiple ? (
     <div
       className="flex items-center justify-center gap-1.5 md:gap-2"
@@ -213,14 +237,8 @@ export function FigmaBanner() {
         aria-roledescription="carousel"
         aria-label="ARK Library banner"
       >
-        {slides.map((slide, index) => (
-          <div
-            key={slide.id}
-            className="relative w-full shrink-0 snap-start"
-            role="group"
-            aria-roledescription="slide"
-            aria-label={`${index + 1} / ${slides.length}`}
-          >
+        {slides.map((slide, index) => {
+          const image = (
             <picture className="block w-full overflow-hidden bg-black md:rounded-xl">
               <source media="(max-width: 767px)" srcSet={slide.mobile} />
               <img
@@ -234,8 +252,26 @@ export function FigmaBanner() {
                 draggable={false}
               />
             </picture>
-          </div>
-        ))}
+          );
+
+          return (
+            <div
+              key={slide.id}
+              className="relative w-full shrink-0 snap-start"
+              role="group"
+              aria-roledescription="slide"
+              aria-label={`${index + 1} / ${slides.length}`}
+            >
+              {slide.linkUrl ? (
+                <a href={slide.linkUrl} className="block" rel="noreferrer">
+                  {image}
+                </a>
+              ) : (
+                image
+              )}
+            </div>
+          );
+        })}
       </div>
 
       {hasMultiple ? (
diff --git a/src/components/messageStream/MessageStream.tsx b/src/components/messageStream/MessageStream.tsx
index 5a58b06..7944946 100644
--- a/src/components/messageStream/MessageStream.tsx
+++ b/src/components/messageStream/MessageStream.tsx
@@ -19,11 +19,10 @@ export function MessageStream({ scope }: MessageStreamProps) {
   const type = sp.get("type") || "all";
   const q = (sp.get("q") || "").trim();
   const sort = sp.get("sort") || "";
-  const tag = sp.get("tag") || "";
 
   const params = useMemo(
-    () => ({ scope, type, q, sort, tag, lang }),
-    [scope, type, q, sort, tag, lang],
+    () => ({ scope, type, q, sort, lang }),
+    [scope, type, q, sort, lang],
   );
 
   const { items, isLoading, error, hasMore, loadMore, reset } =
diff --git a/src/components/messageStream/hooks/usePostStream.ts b/src/components/messageStream/hooks/usePostStream.ts
index c144b5e..3bfcf6a 100644
--- a/src/components/messageStream/hooks/usePostStream.ts
+++ b/src/components/messageStream/hooks/usePostStream.ts
@@ -16,7 +16,6 @@ export type PostStreamParams = {
   language?: string;
   q?: string;
   sort?: string;
-  tag?: string;
   lang: Lang;
 };
 
@@ -61,9 +60,6 @@ function filterMock(params: PostStreamParams): Post[] {
       return false;
     const q = params.q?.trim().toLowerCase();
     if (params.language && p.language !== params.language) return false;
-    const tag = params.tag?.trim().toLowerCase();
-    if (tag && !(p.tags ?? []).some((t) => t.toLowerCase() === tag))
-      return false;
     if (q) {
       const haystack = [
         p.text ?? "",
@@ -93,7 +89,6 @@ function buildRealUrl(params: PostStreamParams, cursor?: string): string {
   if (params.scope.kind === "category") sp.set("category", params.scope.slug);
   if (params.type && params.type !== "all") sp.set("type", params.type);
   if (params.sort) sp.set("sort", params.sort);
-  if (params.tag) sp.set("tag", params.tag);
   if (params.language) sp.set("language", sourceLanguageQuery(params.language));
   if (cursor) sp.set("cursor", cursor);
   return `${q ? "/api/posts/search" : "/api/posts"}?${sp.toString()}`;
@@ -171,7 +166,6 @@ export function usePostStream(params: PostStreamParams): PostStreamResult {
     params.language,
     params.q,
     params.sort,
-    params.tag,
     params.lang,
   ]);
 
diff --git a/src/layouts/PublicLayout.tsx b/src/layouts/PublicLayout.tsx
index 07bd0b5..be43405 100644
--- a/src/layouts/PublicLayout.tsx
+++ b/src/layouts/PublicLayout.tsx
@@ -4,7 +4,6 @@ import { Link, Outlet, useLocation, useNavigate } from "react-router-dom";
 import { ArkLogoMark } from "../components/ArkLogoMark";
 import { useI18n, type Lang } from "../i18n";
 import { LANG_OPTIONS } from "../i18nLanguages";
-import { isPopularTag, popularTagParam } from "../utils/popularTag";
 
 type PublicNavWhich =
   | "home"
@@ -21,7 +20,6 @@ function navIsActive(
   search: string,
   hash: string,
   which: PublicNavWhich,
-  currentLang: Lang,
 ): boolean {
   const sp = new URLSearchParams(search);
   switch (which) {
@@ -39,9 +37,7 @@ function navIsActive(
     case "browseRecommended":
       return pathname === "/official-recommendations";
     case "browsePopular":
-      return (
-        pathname === "/browse" && isPopularTag(sp.get("tag") || "", currentLang)
-      );
+      return pathname === "/browse" && sp.get("sort") === "popular";
     case "favorites":
       return (
         pathname === "/favorites" || (pathname === "/" && hash === "#favorites")
@@ -277,10 +273,10 @@ export function PublicLayout() {
   const nav = useNavigate();
 
   const na = (which: PublicNavWhich) =>
-    navIsActive(pathname, search, hash, which, lang);
+    navIsActive(pathname, search, hash, which);
   const isHome = pathname === "/";
   const footerInContentFlow = pathname === "/browse";
-  const popularHref = `/browse?tag=${popularTagParam(lang)}`;
+  const popularHref = "/browse?sort=popular";
 
   const goSearch = () => {
     const s = q.trim();
diff --git a/src/pages/Browse/index.tsx b/src/pages/Browse/index.tsx
index 8806927..12275a8 100644
--- a/src/pages/Browse/index.tsx
+++ b/src/pages/Browse/index.tsx
@@ -2,22 +2,20 @@ import { useSearchParams } from "react-router-dom";
 import { MessageStream } from "../../components/messageStream/MessageStream";
 import { SectionHeader } from "../../components/SectionHeader";
 import { useI18n } from "../../i18n";
-import { isPopularTag } from "../../utils/popularTag";
 
 export function Browse() {
-  const { t, lang } = useI18n();
+  const { t } = useI18n();
   const [sp] = useSearchParams();
   const q = sp.get("q") || "";
   const sort = sp.get("sort") || "";
-  const tag = sp.get("tag") || "";
   const title = q
     ? `${t("search")}: ${q}`
-    : isPopularTag(tag, lang)
-      ? t("popular")
-      : sort === "latest"
-        ? t("latest")
-        : sort === "recommended"
-          ? t("official")
+    : sort === "latest"
+      ? t("latest")
+      : sort === "recommended"
+        ? t("official")
+        : sort === "popular"
+          ? t("popular")
           : t("all");
   return (
     <section>
diff --git a/src/pages/Home/index.tsx b/src/pages/Home/index.tsx
index 8d7b08f..2bc7e41 100644
--- a/src/pages/Home/index.tsx
+++ b/src/pages/Home/index.tsx
@@ -13,7 +13,6 @@ import { SectionHeader } from "../../components/SectionHeader";
 import { MessageBubble } from "../../components/messageStream/MessageBubble";
 import { langQuery, useI18n } from "../../i18n";
 import { sourceLanguageQuery } from "../../i18nLanguages";
-import { popularTagParam } from "../../utils/popularTag";
 import { cleanCategoryDisplayName } from "../../utils/categoryDisplay";
 import {
   postToResource,
@@ -68,9 +67,9 @@ export function Home() {
     Promise.all([
       getJSON<Category[]>(`/api/categories${catQ}`),
       getJSON<{ items: Post[] }>(`/api/posts/recommended${postQ}&limit=12`),
-      getJSON<{ items: Post[] }>(`/api/posts/latest${postQ}&limit=5`),
+      getJSON<{ items: Post[] }>(`/api/posts${postQ}&sort=latest&limit=5`),
       getJSON<{ items: Post[] }>(
-        `/api/posts${postQ}&tag=${popularTagParam(lang)}&limit=5`,
+        `/api/posts${postQ}&sort=popular&limit=5`,
       ).catch((): { items: Post[] } => ({ items: [] })),
     ])
       .then(([c, r, l, p]) => {
@@ -367,7 +366,7 @@ export function Home() {
         <div className="px-4 md:px-0">
           <SectionHeader
             title={t("latestSection")}
-            viewAllTo="/browse?sort=latest"
+            viewAllTo="/browse"
             viewAllLabel={t("viewAll")}
           />
         </div>
@@ -393,7 +392,7 @@ export function Home() {
         <div className="px-4 md:px-0">
           <SectionHeader
             title={t("popularSection")}
-            viewAllTo={`/browse?tag=${popularTagParam(lang)}`}
+            viewAllTo="/browse?sort=popular"
             viewAllLabel={t("viewAll")}
           />
         </div>